Creative Technology Ltd

The software developer is a leading company in the creation, production, and distribution of digitized sound and video boards, as well as computers and related multimedia and personal digital entertainment products. Known for its iconic Sound Blaster line, the company has established itself as a dominant name in the PC audio market. The Creative ZEN brand encompasses a range of handheld media devices that are synonymous with the company's commitment to innovation. Creative MediaSource, a proprietary software bundled with select products including Sound Blaster, MuVo, and Creative Zen, serves as a comprehensive tool for syncing and transferring digital media.